Saudi digital health startup Metafare has secured $1 million in its first funding round, backed by Harmonics Ventures and a group of family offices, as it looks to scale its AI and virtual reality-driven healthcare platform.
The investment will be used to accelerate growth across Saudi Arabia, enhance the company’s AI-powered personalisation capabilities, and expand its health content library. Metafare also plans to enter broader Gulf markets in the near future.
Founded to redefine how healthcare is delivered, Metafare combines artificial intelligence with virtual reality to create immersive, remote health experiences—removing the need for traditional clinic visits. Its platform offers short, personalised sessions focused on both physical fitness and mental wellbeing, designed to fit seamlessly into daily routines at home or in the workplace.
Since launching in mid-2025, the startup has delivered more than 3,000 virtual health sessions, highlighting growing demand for flexible and accessible healthcare solutions.
With rising corporate interest in employee wellbeing programs, Metafare is positioning itself at the intersection of healthcare, workplace productivity, and digital innovation.
Looking ahead, the company aims to further strengthen its AI capabilities, broaden its product offering, and scale across the Gulf as demand for preventive, tech-enabled healthcare continues to grow.
